“What’s the ONE word that describes the IDEAL salesperson for you at your startup?”

“What’s the ONE word that describes the IDEAL salesperson for you at your startup?”

(My answer below.)

But first, some context…

I just wrapped up our ELEVATE Mastermind call with the CEOs & Founders in our coaching program.

#Hiring & team management are always topics in the discussion, and one of our clients asked me this exact question.

My answer?

They have to CARE.

I remember shrink-wrapping 1000 textbooks in the back of a community college bookstore when we screwed up the order.

I remember taking redeye flights to NYC, shaving in the JFK airport bathroom, and heading right to Manhattan for a 9am meeting to save $400 on a hotel room.

I remember QA testing code in the TownPlace Suites in Dallas at 2am before a 7am launch.

All because I cared about my work and our company.

Any successful salesperson, but particularly at a startup, have to CARE — care about the customer, care about the company, care about the mission and vision.

If a salesperson doesn’t care, they won’t get results, they won’t be a fit and they’ll be a drag on your growth.

The group shared their ONE word. Here are a few –

Discipline

Persistence

Curiosity

Empathy

Results

Grit

What’s the word that comes to mind for you?

** COMMENT BELOW TO SHARE YOUR WORD. ***

#sales #startups #leadership

Startup Selling: Sales Coach for Startup CEOs, Speaker, Author, Teacher.