Stage 4: The Implementation Stage

Scott Sambucci
1 min readAug 5, 2020

he transition from ‘Resolution of Concerns’ to ‘Implementation’ is often subtle. The reason it can be subtle is that we’re dealing with many different people in the organization. If you execute well on introducing an implementation plan as part of your sales process, the transition from selling to implementing can almost disappear.

The key outcomes for the implementation stage are as follows:

• Executing a signed contract.

• Establishing bill and payment procedures.

• Product configuration and integration with existing customer systems.

• Training and onboarding.

[Excerpt from my new book — “Stop Hustling, Start Scaling.”]

Did you know you can download a free & complete PDF version of the book? Link in the comments below. 👇👇

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Scott Sambucci

Startup Selling: Sales Coach for Startup CEOs, Speaker, Author, Teacher.